What Is Travala.com (AVA)?

What Is Travala.com (AVA)? Complete Guide Review About Travala.com.

What Is Travala.com (AVA)?

This Travala.com sets out the current and future developments of the platform and the AVA token. The AVA token is issued and managed by a dedicated entity wholly separate from Travala and its related bodies corporate. This whitepaper is made available solely for the purpose of providing information and is not a statement of future intent. The information contained in this whitepaper has not been approved by any regulatory authority and may be amended, updated, or otherwise modified at any time.

In publishing this whitepaper, Travala.com, its related bodies corporate, its directors, staff and any other contributors make no warranties or representations of any kind, including with respect to successfully achieving the development or implementation of the technologies, innovations, or any other activities noted in this whitepaper, and to the maximum extent permitted by law, any warranties implied by law or otherwise are hereby disclaimed.

While every effort has been made to ensure the accuracy of the information contained in this whitepaper (including but not limited to all statements, opinions, forecasts, or projections, whether expressed or implied), this make no guarantee that the information in this whitepaper is accurate, complete, or up to date.

Travala.com Storage Key Points

Coin BasicInformation
Coin NameTravala.com
Short NameAVA
Circulating Supply50,736,287.23 AVA
Total Supply61,011,389
Source CodeClick Here To View Source Code
ExplorersClick Here To View Explorers
Twitter PageClick Here To Visit Twitter Group
WhitepaperClick Here To View
Official Project WebsiteClick Here To Visit Project Website

Any malfunction or adverse changes

The functionality of the blockchain protocols on which the AVA token is issued falls under the control of third parties, and the parties operating these respective protocols are accountable for any malfunction or adverse changes to these protocols which may negatively affect the AVA token. Other risks, such as majority mining power attacks, double-spend attacks, or advances in quantum computing may compromise the security and usability of these protocols and, by extension, the security and usability of the AVA token.

This whitepaper is not directed to, or intended for distribution to or use by, any person or entity who is a citizen or resident of or located in any state, country or other jurisdiction where such distribution, publication, availability or use would be contrary to applicable laws or regulations. This Travala.com is not a prospectus or offer document of any kind and is not intended to constitute an offer of securities or a solicitation for investment in securities in any jurisdiction. The content contained in this whitepaper should not be interpreted as professional financial, tax, legal, or business advice, nor as a provision for any type of advice.

The Problem

The online travel booking model was revolutionary when it arrived over 20 years ago. In its current form, however, this model is outdated. While the problems have been well hidden, noticeable cracks are beginning to appear. These problems affect both service providers and consumers, the major ones of which are outlined below.

Price Parity Agreements

All major booking platforms enforce price parity agreements. This means that hotels must quote the same mark-up rate (15%-35%) as advertised on booking platforms, even for direct-to-consumer sales. Ultimately, price parity agreements prevent hotels from offering consumers the rates they want. As a result of price parity agreements, booking platforms regularly force hotels to mark up their pricing to artificially high rates. Consumers are then offered marked-down pricing to give the illusion of savings, leading to hotel reputational damage by what appears to be desperation discounting and consumer reluctance to pay full rates in the future.

Quality of Reviews

Travel experience reviews are primarily motivated by negative experiences even though most Travala.com have positive experiences. The primary reason behind this is that travellers are not sufficiently incentivised to leave reviews. Additionally, the concentrated ownership of booking platforms extends to many leading review websites and travel blogs, resulting in review bias.

Lack of Innovation

Existing booking platforms are primarily focused on fine-tuning their marketing engines. The billions of dollars spent on paid advertising and subsequent optimisation of ad spend means technology innovation is secondary. Few booking platforms are investing in the rapidly growing blockchain and cryptocurrency space.

Unaligned Loyalty Programs

Booking platforms that provide loyalty programs carry outstanding rewards as liabilities on their balance sheets, meaning they aren’t incentivised to actually honor these rewards. This model disincentivises further travel spending since consumers are left with fewer redeemable rewards. Booking platforms are not innovating to offer more payment options. Most platforms only offer traditional card payment options, alienating an entire market of cryptocurrency users.

The Solution

For Travala.com to successfully launch decentralised technologies capable of solving the problems endemic to the travel industry, solid corporate fundamentals must first be set. These fundamentals include building a recognised brand, hiring a world-class team, acquiring a robust user base, developing cutting-edge technology, and finding product-market fit.

Revolutionary decentralised functionalities and use cases will be rolled out which will complement an ever-improving travel booking experience made possible through the traditional centralised model. Going forward, the previously identified problems for hotels and consumers can be addressed in both a centralised and decentralised manner as follows.

Booking Commissions

Travala.com primary business is driven by booking commissions generated from properties aggregated via strategic partnerships with world-leading travel suppliers such as Booking.com, Expedia, Agoda, Priceline, Hotelbeds and many more. Commission fees currently average 10% of the booking value. The Concierge Service is a premium, personalised service for high-net-worth travellers. Concierge clients receive priority, on-demand service from a dedicated team of travel agents.

Direct Contracting Program

Starting in Q4 2021, they will initiate a Direct Contracting Program (DCP). Through the DCP, properties can be directly added to this under contractual agreements that grant Travala.com greater influence over room rates and availability, This will increase booking margins by removing fees paid to third-party travel suppliers. The DCP model will also allow to build direct relationships with property owners.

These relationships are important for knowledge sharing and customer feedback which, in turn, can be used to improve the platform. As continues to develop decentralised technologies and business models, other incentivisation mechanisms that encourage properties to sign up directly to the DCP will be explored. The creation of a global Decentralised Salesforce (as covered in more detail below) is expected to be particularly useful in assisting Travala.com with the DCP.